CWILL Loyalty & Referrals
CWILL Loyalty & Referrals, rebranded from Loloyal and also shown in places as TrustWILL Loyalty, is a loyalty and referral app for Shopify merchants covering points programs, referrals, and VIP tiers. It integrates with Shopify POS, Klaviyo, Judge.me, and Shopify Flow, and lists support for 20 languages. Pricing scales with monthly order volume across four plans, with VIP tiers and Klaviyo/Omnisend integration gated to the $69+/month Growth plan.
Support is generally well-reviewed, and CWILL's own replies emphasize 24/7 real-person live chat. A handful of recent reviews describe being moved to a higher order tier and billed for it without a clear heads-up, a pattern tied to the app's per-order overage pricing. Worth checking recent reviews before committing, especially to an annual plan.
Strengths:
Points program, referrals and limited-time offers on the Free plan
20 languages listed, though storefront multi-language display requires the Starter plan ($19+/month)
Shopify POS integration from the Starter plan
Judge.me review-reward integration from the Starter plan
Free temporary point-multiplier campaigns (2x, 3x), on every plan including Free
Shopify Flow support for automated workflows, free on every plan
813 reviews at 4.9 stars, Built for Shopify
Worth knowing:
VIP tiers, points expiration, and Klaviyo/Omnisend integration all require the Growth plan, which starts at $69/month for 500 monthly orders and scales up toward $99+/month near 3,000 orders. Starter and Growth both carry per-order overage fees, $20 and $15 per 100 extra orders, once you exceed the plan's order cap, and the Plus tier has no published price at all. No native store-credit reward was found; redemption is coupon-based.
Price
Free plan covers up to 50 monthly orders. Starter is $19/month for up to 200 orders, or $29/month for up to 500 orders ($20 per 100 additional orders beyond that). Growth starts at $69/month for 500 orders and scales with volume up to $99+/month toward 3,000 orders ($15 per 100 additional orders). Plus is custom-priced; contact sales. Annual billing saves 17%. 14-day free trial on paid plans.
Shopify rating
4.9 out of 5 (813 reviews), Built for Shopify
